A newsletter - but without news?

I decided that I would start a newsletter for Masters, to send to all our customers. Great idea! But what to write about?

In order that the newsletter is relevant to the customers, I emailed them all to ask what subjects they would like included. I want to create a publication that is industry specific, something that will answer many of their questions but, to date, I’ve only had two replies. One from an employee who wants me to raise awareness of the Disability Discrimination Act and one who would like me to publish an article based on Learning and Development in the workplace.

My background is in recruitment and I’ve had a bit of a spell in a marketing, so I have a little knowledge of these items and I can incorporate them into a general category, but I would dearly like to write about something I know nothing about – ie the industry I have just joined. It is, afterall, one of the easiest and quickest way to learn - from the inside, out.

I want to learn what companies really need from their logistics supplier and what fundamental problems they have historically experienced, so that I can raise awareness of the issues and hopefully go to some lengths to overcome them.

Does anyone have any views/news/problems/topics they would like discussed?

Any input would be greatly appreciated. You can send it to me directly by clicking here.